start up marketing

Finalist for Bridging the Gap Award from GBC

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MDV Interactive, a woman-owned business in greater Baltimore has been nominated for the 2016 Bridging the gap award from the Greater Baltimore Committee. For more than a decade, the GBC has been recognizing, through its Bridging the Gap Awards, exceptional minority- and women-owned businesses and majority businesses and executives who nurture the development of minority… Read more »

Customer Touchpoints

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An integral planning component of all social media campaigns is to plot out the customer touch points with your brand, purchase vehicles, salespeople, delivery vehicles and post-implementation. If your company takes the time to carefully think about each time the company touches a customer prior to, during, and after the purchase, you will find that… Read more »

Google Trends for Social Media Marketing

This morning I had a call with my Google Adwords rep and she pointed me to a very interesting tool for research. It can be used for social media OR Adwords, or really many other things. Go to http://google.com/trends On this page you can enter keywords that you feel relate to your business. And then… Read more »

How to lose 30% of your leads from the Web

Almost all businesses today have some sort of lead generation form on their Website – the forms range from a simple “contact us” form to complex order forms with extensive data detail. And they are incredibly important for new business growth, as we all know. However, when site owners get to the ultimate question regarding… Read more »

New Viral Campaign — TV this time

I’ve recently been engaged to help build word of mouth/viral activity for a new TV show that’s launching on Fox 45 in a week (March 26th at 1pm to be exact). The task is to drive traffic to the Web site and other social media venues. The project is particularly interesting on a personal level,… Read more »

Marci DeVries featured in BBJ as Woman Entrepreneur

MDV Interactive was featured in the Baltimore Business Journal today for the entrepreneurial spirit of founder Marci De Vries. Here’s a snapshot of the article: Read the article in the Baltimore Business Journal here (BBJ subscribers can get the full content)

Going Viral and Mainstream

The viral videos launched last week for my software client were just picked up by the Baltimore Sun’s Tech Blog See the post here: http://weblogs.baltimoresun.com/news/technology/2011/03/watch_the_royal_wedding_at_wor.html