MDV Interactive was launched in 2009 as a new model for business and marketing consulting. Using novel as well as existing technologies, the company provides rapid growth for clients. The MDV Interactive team consists of top-tier business consultants, visual design experts, serial entrepreneurs, as well as brand communication and marketing experts.
MDV Interactive also acts an umbrella agency for a business incubator and several startup companies under the MDV Interactive brand. Driven by results and energized by client successes, the company finds strategic solutions for growth. Deep technical know-how helps streamline processes and enable technical integration into business, education, and marketing solutions. As founder Marci De Vries, likes to say:
MDV Interactive works with clients in these industries:
Insurance
Technology/ Tech Startup
B to G Technology
Solar / Home Services
Commercial Real Estate
Higher Education
Medical Devices
Health Systems
Logistics
Manufacturing
We help our clients build the core competencies needed to meet their goals in marketing, pricing, sales strategy, advertising, media, product development and customer satisfaction.
How Can We Help
The secret is to tell your story in a compelling way, and to do it often and consistently. We’ll show you what we know about doing this well, and help build the language for your own story.
Market Research assessment, data analysis, developing action plans from findings
Graphic Design and Branding Strategy
Packaging setting price and defining what you sell
Forecasting How your business may change in the next 5 years
Advertising planning, deployment and conversion tracking
Social Media Monitoring with conversation analysis
SEO Search Engine Optimization and advertising
Customer Definition and Ad Targeting
Conversion Tracking quantifying conversion to lead or sale
Social Media campaign development
Market Definition Who you should sell to and how to reach them
Photography Visuals, Brand Placement
Integration conceptualization, development and deployment
Projects
We have a solid core of developers, artists, writers, media buyers, and video producers. Our communications campaigns engage and delight customers, with strategy designed to move them through the sales cycle to purchase.
Here are some examples of actual projects we’re working on, posted “rapid-fire”:
2020
December – Installed HubSpot Marketing CRM for an insurance client.
January – Launched social media persona campaign for a federal records digitization initiative.
March – Designed van wraps for an electrical company.
April – Crafted and printed corporate identity folders for a risk management group
May – Created a series of online videos for an insurance brokerage.
July – Installed Hubspot Marketing Pro for Fraud Sniffr client.
August – Launched Solar Company Web site Redesign.
August – Launched New Web Site for a Behavioral Health Clinic.
2019
April – Wrote marketing video scripts for a local insurance brokerage and press junket for their strategic acquisition of a benefits provider
May – Expanded Solar company from Maryland into New Jersey, Virginia, DC, and Florida with four-state launch in Google Adwords.
June – Launched Fraud Sniffr GET 2.0 in a new server-less environment with enhanced speed and functionality
September – Began marketing for a risk management summit in Chicago for a captive insurance provider
October – Launched employee recruiting campaign for an insurance brokerage.
2018
December – Automated an online social media analysis tool for the insurance industry.
October – Migrated the operations platform for a construction company to cloud services.
August – Provided local project management for a Canadian company as a minority subcontractor in the State of Maryland.
April – Developed trade show and marketing/sales calendar for company that services the insurance industry.
April – Launched Fraud Sniffr GET, a software tool that improves efficiency for social media investigations.
January – Launched multi-state dynamic Google Adwords campaign for top tier solar company in Maryland.
2017
August – Created identity and launched Web site for a two alarm companies, one in NJ, one in California.
October – Launched Video service through Google Adwords for solar panel client.
June – Helped a building products client transition brand through an acquisition and then promoted the new entity in Google Adwords.
May – Edited a financial book on how to become a self insured entity.
July – Media/PR campaign for the relocation of an insurance company’s headquarters.
July – Full re-brand, including renaming a software company.
August – Fraud Sniffr marketing yields 10 new enterprise clients.
2016
April – Created identity and launched Web site for a new property development company, TRM Realty.
May – Developed a brand Hero, positioning and brochure headlines for a large financial services company that is re-branding due to a change in ownership.
June – Developed a brand Hero, identity and Web site for a new marketing agency to launch soon in the Mid-Atlantic region.
July – Deployed a reputation management campaign for Matsuri.
August – Created a new brand voice for a building restoration company that recently changed ownership.
August – Consulted on Google Adwords campaigns for multiple clients.
September – Relaunched Hawkeye Construction Web site.
August – Created messaging strategy for RPM Dance.
2015
February – Launched comprehensive marketing plan for Levin & Gann PA including radio, SEO, online marketing, and print advertising.
January – Web and comprehensive marketing strategy and new web site launched for Vitus Vet.
January – Launched the new website for Matsuri.
January – Work begins on the MTA Bus First Responders project.
Sept – Launched new curriculum for Social Media Marketing at JHU.
Nov – Began consulting for the SeeJesus ministry regarding a web site/e-commerce overhaul.
2014
December– Began work writing the First Responders manual for the MTA.
January – Launched a comprehensive reputation management campaign for HCR.
July – Launched the new website for HCR.
June – Completed the Roadway Workers Protection manual for MTA.
May – Became minority certified for the State of Maryland.
February – Launched a new website for Solar Energy World .
2013
November – Launched the brand for CARE – the Center for American Racial Equality. The project included logo, collateral pack and new website.
October – Launched FraudSniffr, a company that exposes worker’s comp fraud by monitoring claimant’s social media posts.
September – Launched Neurexpand – a brain health center site as well as a book site.
September – Launched The Big M – a trade show site for all manufacturing.
May – Began writing the Roadway Worker Protection manual for the MTA. Next, we develop all the coursework and in-class presentations.
March – June Presented social media and project management talks for IABC, AMA, and more.
February – Developed and deployed a Facebook ad campaign for Eastec/SME to supplement the social media strategy we have implemented for the past several months.
January – Launched an extensive Google Adwords campaign for Solar Energy World. Also took over the production of their print ads for the Baltimore Sun.
2012
December – Launched trade show website “teaser” for an aerospace tradeshow.
October – Launched the new online strategy for Furst Brothers framing company.
July – Launched a publication database web site for The Center for Children and Families at Georgetown University.
July – Developed flash banner ads for CCBC’s See What You Can Be online advertising campaign.
May – Launched a trade show website for AeroDef 2013, the Aerospace and Defense trade show. We also managed their promotion in Social media
April – Launched a trade show website for the Hearth, Barbecue and Patio Expo 2013.
March – Launched a redesigned website for JShoes to support their new integrated, worldwide brand position.
February – Launched a redesigned website with a new market position for Re-form. They launched on Friday and on Tuesday they received their first major lead from the site.
February – Launched this the fashion sunglasses version of the Randolph.us web site. Their online conversion to sale was over 1000% higher than their initial sales estimates.
2011
November – Launched a micro site for Advance, The Document Specialists.
August – Launched an online media kit for FCC Environmental, a global conglomerate.
March – Ran a Word of Mouth campaign in social media to support the launch of this new TV series Good Fellas of Baltimore. Attracted 3000 followers in 5 days.
March – Launched a viral video campaign (see all videos hosted on the site we also developed… PrivateEye Software). Also launched this client’s enterprise site, PrivateEye Enterprise.
March — Launched the new website for FATaylor.
March — Launched the new website for Production Advantage.
2010
October — Began rebuilding the website for a prosthetics and orthotics company.
September — Launched Phase 1 of the Aerodef Expo website.
August — Launched an ad campaign in Google Adwords for a propane supplier.
August — Began work on two SEO retainer clients, helping them figure out how to work with the engines to increase website traffic.
August – Working with an agency partner, we are developing a trade show website for aerospace manufacturers.
August — Development of a dealer portal has begun for an international seafood company. We are very excited about how this tool will assist their distribution network as they sell products on behalf of this manufacturer.
July — We pulled a website out of Flash and redeployed it in WordPress for an international fashion shoe company. Now the company can manage their own content, run sales promotions, and has integrated their blog into the new site. Ahhh. That’s better.
July — For fun, we did some tag line development for a cruise company. Our goal was to add some “attitude and edge” to their marketing language. We had a blast.
June — Working with an agency partner, we are re-imagining how a trade association presents itself on the web. Development includes a video jukebox, articles database, and overall revamp of the site’s look, feel, structure & functionality.
April — Consulting work began for a environmental data informatics company. We realigned product and service offerings to target the industry in a new way that focuses on partnerships vs. competition. We also redeployed their website in WordPress (from their old deployment in flat HTML) and brought in a specialty programmer to develop a new data visualization product offering.
March — After matching the perfect creative mind to a Drupal fund raising management software solutions company, our team was selected to redevelop the website and deploy a CRM for CASA of Baltimore. (Court Appointed Special Advocates)
